Our newspaper ad for Calgary Harley “Wolf” was recently featured in the Globe and Mail’s Report on Business Persuasion page. We could write more but that would defeat having the article posted on this blog.
Our most recent WAX Wednesday was truly an eye-opener. WAX staff was treated to a coffee lesson by none other than Sebastian – from the renowned Phil & Sebastian Coffee Company – a coffee lesson that would put Wikipedia to shame, might I add. Then, after responding to staff questions such as “Why do Starbucks coffee beans taste like burnt toast?” and “Is a $13 cup of coffee really more tasty than an $8 cup of coffee?” Sebastian showed us the fine art of latté art. Which is quite an art. Artful, even. WAX staff drank their lattés and each individual staff member attempted to pour the perfect cup. Our very own art director boy-toy, Jon Jungwirth, won the competition with a swift flick of his artful wrist. Not that there’s anything wrong with that. Our very own President and resident man-toy, Dan Wright, had the evening’s worst pour (or maybe we should call it a spill). Apparently his wrist was a little too rigid. Maybe Dan needs to lay off the lattés…
The Canadian Newspapers’ Association’s EXTRA AWARDS honours outstanding newspaper advertising across Canada. Each year, the show gets thousands of entries from coast to coast. At this year’s show, WAX received five nods: two GOLDS for Calgary Harley “Wolf” (pictured above), two BRONZE for Calgary Farmer’s Market “Meals-to-go” and a CERTIFICATE OF EXCELLENCE for Calgary Tower’s “Toy Car”. We were among the most awarded Canadian shops at this year’s show – which is pretty %# impressive, considering that we don’t live in Toronto or Vancouver. Congratulations to all involved.
